Plain-English definitions for everything you'll see across Krdcode.
Splitting traffic from a single short link across two or more destinations to measure which converts better. Krdcode rotates visitors based on the weights you assign.
See also: Rotation, Conversion
The custom slug at the end of a short link (e.g. the 'launch' in krdcode.com/launch). Aliases must be unique within a workspace.
See also: Short link, Slug
Excluding clicks from known crawlers, link previewers, and uptime monitors so your analytics reflect real human visits.
A custom domain (e.g. go.yourbrand.com) you connect to Krdcode so short links use your own URL instead of the default host.
Connect a domainA grouping of links and UTM parameters tied to a single marketing initiative — useful for rolling up clicks and conversions across channels.
See also: UTM
A single resolved visit to a short link. Krdcode de-duplicates rapid repeats from the same visitor and excludes filtered bots.
See also: Unique click, Bot filtering
A tracked downstream action (sign-up, purchase, install) attributed to a short link click via a pixel or webhook.
See also: Pixel, Webhook
A URL that opens a specific screen inside a mobile app when the app is installed, and falls back to the web or app store otherwise.
See also: Smart routing
An optional date/time after which a short link stops resolving and shows the expired-link page instead.
See also: Scheduling
A scheduled time before which a short link returns a not-yet-active page. Useful for embargoed launches.
See also: Scheduling, Expiration
A gate that requires visitors to enter a shared password before the link redirects to its destination.
A small tracking snippet (e.g. Meta, Google, TikTok) fired on click or on the destination page so ad platforms can attribute conversions.
See also: Conversion
A scannable 2D barcode that encodes a short link. Krdcode QR codes are dynamic — you can edit the destination after printing.
The HTTP response (usually 302) that sends a visitor from the short link to its destination URL.
The page or app a visitor came from before clicking your short link, when their browser shares that information.
Distributing clicks across multiple destinations on a weighted schedule. Used for A/B tests and load-balanced affiliate links.
See also: A/B test
Setting a go-live and/or expiration on a short link so it only resolves during a chosen window.
See also: Go-live date, Expiration
A compact URL (host + alias) that redirects to a longer destination. The Krdcode product is built around creating, sharing, and measuring these.
A link that resolves once (or up to a click limit) and then expires. Handy for one-off invites and secure handoffs.
The path segment after the domain that identifies the link (e.g. 'launch' in /launch). Also called an alias.
See also: Alias
Sending different visitors to different destinations based on device, OS, country, or language detected at click time.
See also: Deep link
A click counted once per visitor over a rolling window, regardless of how many times they click the same link.
See also: Click
Standard query-string tags (utm_source, utm_medium, utm_campaign, utm_term, utm_content) appended to a destination URL so analytics tools can attribute traffic.
Open UTM builderAn HTTP callback Krdcode sends to your server when a tracked event happens (click, conversion, link change).
See also: Conversion
A shared container for links, domains, team members, and billing. Each user can belong to multiple workspaces with different roles.
The Help Center has step-by-step guides for every feature mentioned here.